Roche Brothers and Sudbury Farms have grown to become one of the most innovative supermarkets in the grocery industry. The Westborough location added organic, natural, and fresh products to the existing concepts from the previous stores.
The chain expanded yet again to open stores in Mashpee, Marshfield, and Westborough. These stores included state-of-the-art technology and merchandising. The store in West Roxbury was replaced with a 46,000-square foot store, followed by the store in Easton in 2003. The North Shore community got their first Roche Brothers in Burlington in 2001. In the following years, larger and larger locations were built, including the stores in Bridgewater, Norton, Acton, and Quincy (the largest in the chain). The Food Court idea was a success, and they were added to most of the other stores and renamed Kitchen Departments. The Millis store houses a Food Court which sells hot and cold prepared foods. It included all the best features from the other locations but with some new concepts. These concepts were then introduced into all the Roche Brothers stores, and a second Sudbury Farms location was opened in Randolph in 1983 with a third in Needham in 1990.
It featured a large bulk department, a deli kitchen with homemade entrees and sides, and a fresh fish department selling Foley Fish. The first Sudbury Farms store opened in 1980 in Sudbury. By 1981, there were 5 stores with one opening in Natick in 1972 and another in Wellesley in 1981. The Westwood store was the first to adopt a "department" concept with the store featuring its own bakery, florist, and even a restaurant. Another store opened in West Roxbury in 1967 and another one in Westwood in 1970. From there, the company furthered its growth by opening a store in Needham in 1959. It was a meat and produce shop that expanded to include groceries in 1957. In 1952, the brothers Pat and Bud Roche opened the first Roche Brothers store in Roslindale.
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